4 Mobile E-Commerce trends of 2021 that are here to stay

E-Commerce trends of 2021 that are here to stay


Mobile technology has evolved over time to provide for the need. As seen recently, in 2021 mobile devices are going to make more than 75% of e-commerce sales. As our technologies evolve, there has been a visible change in consumer buying behavior. Many eCommerce sites have come up with Mobile commerce ways. More than 35% of customers abandon their shopping carts in the middle of their shopping if they face challenges such as site not loading. Therefore, highly responsive sites and mobile commerce alternatives have been integrated recently for a good Order Experience and Delivery Experience

These are some Mobile eCommerce trends of 2021:


  • Progressive Web apps:

Online sales and online customer engagement is a need for every eCommerce, which is why Mobile sites are given now when it comes to setting up websites. As much as eCommerce mobile apps can be expensive, it is what the shoppers of 2021 prefer because of its faster user experience. 



  • Social media  for the win:

Influencers have created Social media to be a platform for brands to spread awareness and optimize their customer base. Instagram, Facebook, Twitter are actively used these days making it great for marketing and advertising. It’s dynamic nature gives customers the opportunity to browse, shops and connect with these brands. 


  • Augmented reality and virtual reality:

Recently, using augmented reality and virtual reality has come up in many ways to improve online shopping experience. This method can connect in-store experience to online. Brands are now able to integrate an interactive look of products and this has reduced trial and error drastically, offering the shoppers an improved shopping and order experience.


  • Voice-based shopping:

Voice assistants have been used in numerous platforms like Amazon’s  Alexa and Apple’s Siri. They were primarily used for weather forecast and news, but recently they have developed their need in the eCommerce sector due to voice search and it is estimated that by the end of 2022, voice-based shopping would have reached $40 billion! 


That is why this mechanism is integral to have been incorporated in shopping apps of the future. 


These are some of the trends of 2021 for Mobile commerce. It is important to keep up with these trends whilst creating a shopping platform for customers that they enjoy so that it minimises cart abandonment issues and rather turns to conversion. At Fenix, we constantly innovate technology to stay one step ahead. Our prebuilt APIs have been improving the conversions and reducing the cart abandonment issues creating a user-friendly order experience as well as delivery experience.

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